Woodbury Financial Services, Inc

CRD#421
Investment Advisor Firm

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Learn more about Woodbury Financial Services, Inc

  • Overview
  • By the Numbers
  • Products and Services
  • Fee Structure
  • Types of Clients
  • Disclosures
  • State Registrations
  • Office Locations
  • Firm Advisors

    • Overview

    Woodbury Financial Services, Inc is a financial advisor company headquartered in Saint Paul, Minnesota. It has $21.3 billion in total assets across 91,382 customer accounts, placing it among the biggest firms in the United States by assets under management (AUM). Woodbury Financial Services, Inc has a very large team, including 1,291 financial advisors. Woodbury Financial Services, Inc is not a registered broker-dealer, signifying that the firm is not able to buy and sell securities for its customers' and own accounts and instead must go through a broker-dealer company to do so. Securities are defined as tradable fiscal assets such as bonds, options and equities.

    Woodbury Financial Services, Inc oversees more than half of the firm's client assets in a discretionary manner. Discretionary management is a structure in which an investment advisor has the discretion to make transaction judgments without requiring the customer's consent. The company also manages 10,356 non-discretionary accounts totaling $3.7 billion in assets. The firm supervises roughly $233,575 for every account. An average advisor at Woodbury Financial Services, Inc oversees about 71 client accounts, making it about average in terms of personalization.

    Woodbury Financial Services, Inc’s headquarters is located at 7755 3Rd Street North, Saint Paul, Minnesota 55128. It is legally allowed to provide services to clients throughout 51 U.S. states and territories.

    Assets Under Management

    $21.3 billion

    Number of Advisors

    1,291

    Disclosures

    No

    Office Location

    7755 3Rd Street North
    Saint Paul, MN 55128

    Woodbury Financial Services, Inc by the Numbers

    Total Assets Under Management

    $21.3 billion

    National Average: $9.0 billion
    Total Number of Employees

    3,216

    National Average: 71,771
    Total Number of Accounts

    91,382

    National Average: 4,329
    Average Account Size

    $233.6 thousand

    National Average: $2.1 million

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    Products and Services

    Woodbury Financial Services, Inc offers multiple services, which can include financial planning services, portfolio management for individuals and small businesses, portfolio management for institutional clients, pension consulting services, selection of other advisers and educational seminars. In the last financial year, Woodbury Financial Services, Inc provided 1500 of its clients with financial planning services. It is engaged in selling products or offering services apart from investment advisory services to its customers. The firm is also affiliated with a number of other service providers in the financial services industry, including with a broker-dealer or securities dealer, trust company, insurance company or agency and pension consultant.

    Core Advisor Services

    • Offered by 31% of firms

      Financial Planning Services

      This is the process of planning for your financial future, including for events such as retirement, your child's college education or estate succession.

    • Offered by 47% of firms

      Portfolio Management

      This is the selection and management of an investment mix and portfolio strategy for individuals and small businesses.

    • Find a firm that offers this service

      Market Timing Services

      This is the practice of attempting to make short-term profits on investments by buying low and selling high.

    Other Services

    • Offered by 21% of firms

      Selection of Other Advisors

      This is the firm's assistance with choosing other advisors to work with who may have different specialties.

    • Find a firm that offers this service

      Publication of Periodicals

      This is the publication of various financial education materials.

    • Offered by 7% of firms

      Educational Seminars/Workshops

      This is the hosting of seminars or workshops to educate investors on financial concepts.

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    Fee Structure

    Fees for financial management largely vary depending on which services are offered. However, fees charged by the company can consist of some combination of the following fee types: asset-based, hourly, fixed or other. Wrap fee programs, or the practice of bundling services for a single fee, are offered by the company.

    Available

    • Offered by 70% of firms

      Percentage of Assets

      Show Explanation

      This fee, which is the most common fee type charged by advisors for portfolio management, is based on the amount of assets you have under management. Also referred to as an asset-based fee, this fee typically ranges from 0.50%-2.00% of AUM annually. You'll typically pay a lower rate the more assets you have under management.

    • Offered by 21% of firms

      Hourly

      Show Explanation

      Like a lawyer, a financial advisor may charge you by the hour. This can be helpful if you are only looking for short-term or one-time advice. Rates typically range from $100-$300 per hour, depending on the complexity and level of services needed.

    • Offered by 33% of firms

      Fixed

      Show Explanation

      Fixed fees are a one-time, lump sum charged for a specific service, like the creation of a financial plan without subsequent implementation. This can be useful if you only need advice for one specific purpose, rather than a long-term advisor. Fixed fees usually range from $1,000 to $3,000.

    • Offered by 10% of firms

      Other

      Show Explanation

      Firms can sometimes charge customers using non-traditional fee structures. See this firm's Form ADV for more details.

    Unavailable

    • Find one of the 1% of firms that offer this fee type

      Commissions

      Show Explanation

      Occasionally, advisors earn commissions from selling financial products, such as securities or insurance policies, or making certain referrals or transactions. Advisors who earn commissions may be incentivized to make certain recommendations to clients in order to make a commission. Fee-only advisors do not earn commissions, while fee-based advisors may.

    • Find one of the 26% of firms that offer this fee type

      Performance-based

      Show Explanation

      Advisors only earn performance-based fees if a portfolio outperforms a defined benchmark. This fee may be calculated in a number of ways but most commonly is charged as a percentage of investment profits. Performance-based fees may incentivize advisors to make riskier decisions in order to generate higher returns.

    • Find one of the 0% of firms that offer this fee type

      Subscription

      Show Explanation

      Firms generally charge this fee for educational materials provided, such as a monthly magazine. This can be useful if you want to learn about investing or financial management on your own.

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    Types of Clients

    The company does business with a broad range of investors. The company provides services to retail investors, high net worth investors, pension plans, charitable organizations and corporations. Out of its 91,382 clients, Woodbury Financial Services, Inc's largest client type is retail investors, though it also caters to 11,407 high-net-worth individuals. A high-net-worth individual is defined by the SEC as an individual who has at least $750,000 in AUM or a net worth of more than $1.50 million or who is considered a "qualified purchaser" (a standard met by having at least $5 million in investments). None of the firm's clients are represented by people from outside of the U.S.

    • High-Net-Worth Individuals* - 17.82%
    • Other Individuals - 81.12%
    • Corporations - 0.79%
    • Charitable Organizations - 0.27%

    * The U.S. Securities and Exchange Commission (SEC) defines a high-net-worth individual as someone who has at least $750,000 under management.

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    Disclosures

    Woodbury Financial Services, Inc does not have any disclosures.

    Please visit its Form ADV for more details.

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    Financial Advisors at Woodbury Financial Services, Inc

    Anthony Frangella
    Orland Park, IL
    Matthew Ribble
    Fairview, TN
    Kristi Mignano
    Johnston, IA
    Bradley Ober
    Saint Paul, MN
    Deborah Nightingale
    Colorado Springs, CO
    David Deuel
    Clarkston, MI
    Michael Sayre
    Midvale, UT
    William Andrew
    Peoria Heights, IL
    Daryl Serizawa
    Irvine, CA

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    The content in this profile was updated by SmartAsset on 04/01/2022 using publicly available data compiled from the SEC and FINRA. To report any data inconsistencies or errors, please contact profile-compliance@smartasset.com.

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    Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP® and CERTIFIED FINANCIAL PLANNER™ in the United States, which it authorizes the use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.