Dean Roland Russell, LLC

CRD#109480
Investment Advisor Firm

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Learn more about Dean Roland Russell, LLC

  • Overview
  • By the Numbers
  • Products and Services
  • Fee Structure
  • Types of Clients
  • Disclosures
  • State Registrations
  • Office Locations
  • Firm Advisors

    • Overview

    Dean Roland Russell, LLC operates as a financial advisory firm that has its headquarters in San Diego, California. The company has $266.6 million in assets under management across 592 customer accounts, making it a mid-tier investment advisory firm in the nation by assets under management (AUM). The firm has a small group, including 3 financial advisors. Dean Roland Russell, LLC is not a registered broker-dealer, signifying that it is not able to buy and sell securities for its customers' and own accounts and instead is required to go through a broker-dealer company to do so. Securities are defined as tradable fiscal assets such as stocks, bonds and options.

    Dean Roland Russell, LLC manages all of the firm's accounts in a discretionary manner. Discretionary management means that a portfolio manager makes transaction decisions for the client's account without requiring the client's approval. Dean Roland Russell, LLC's average account size is $450,419. An average advisor at Dean Roland Russell, LLC manages around 197 client accounts.

    The company's main office is located at 16880 West Bernardo Drive, Suite 170, San Diego, California 92127. The company is legally registered to provide services to investors throughout 2 states, including California and Texas.

    Assets Under Management

    $266.6 million

    Number of Advisors

    3

    Disclosures

    No

    Office Location

    16880 West Bernardo Drive, Suite 170
    San Diego, CA 92127

    Dean Roland Russell, LLC by the Numbers

    Total Assets Under Management

    $266.6 million

    National Average: $8.6 billion
    Total Number of Employees

    5

    National Average: 64
    Total Number of Accounts

    592

    National Average: 375,227
    Average Account Size

    $450.4 thousand

    National Average: $23.0 thousand
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    Products and Services

    Services that Dean Roland Russell, LLC offers include financial planning services and portfolio management for individuals and small businesses. In the prior financial year, Dean Roland Russell, LLC provided 101-250 of its clients with financial planning services. The firm does not sell products or offer services aside from investment advice to its investment advisory customers.

    Core Advisor Services

    • Offered by 31% of firms

      Financial Planning Services

      This is the process of planning for your financial future, including for events such as retirement, your child's college education or estate succession.

    • Offered by 46% of firms

      Portfolio Management

      This is the selection and management of an investment mix and portfolio strategy for individuals and small businesses.

    • Find a firm that offers this service

      Market Timing Services

      This is the practice of attempting to make short-term profits on investments by buying low and selling high.

    Other Services

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    Fee Structure

    Fees for financial advice usually vary depending on which service is provided. Fees billed by the firm likely are comprised of the following fee structures: asset-based, hourly or fixed. Dean Roland Russell, LLC does not supply a wrap fee program, in which the company offers a service bundle for a comprehensive fee.

    Available

    • Offered by 69% of firms

      Percentage of Assets

      Show Explanation

      This fee, which is the most common fee type charged by advisors for portfolio management, is based on the amount of assets you have under management. Also referred to as an asset-based fee, this fee typically ranges from 0.50%-2.00% of AUM annually. You'll typically pay a lower rate the more assets you have under management.

    • Offered by 21% of firms

      Hourly

      Show Explanation

      Like a lawyer, a financial advisor may charge you by the hour. This can be helpful if you are only looking for short-term or one-time advice. Rates typically range from $100-$300 per hour, depending on the complexity and level of services needed.

    • Offered by 32% of firms

      Fixed

      Show Explanation

      Fixed fees are a one-time, lump sum charged for a specific service, like the creation of a financial plan without subsequent implementation. This can be useful if you only need advice for one specific purpose, rather than a long-term advisor. Fixed fees usually range from $1,000 to $3,000.

    Unavailable

    • Find one of the 1% of firms that offer this fee type

      Commissions

      Show Explanation

      Occasionally, advisors earn commissions from selling financial products, such as securities or insurance policies, or making certain referrals or transactions. Advisors who earn commissions may be incentivized to make certain recommendations to clients in order to make a commission. Fee-only advisors do not earn commissions, while fee-based advisors may.

    • Find one of the 26% of firms that offer this fee type

      Performance-based

      Show Explanation

      Advisors only earn performance-based fees if a portfolio outperforms a defined benchmark. This fee may be calculated in a number of ways but most commonly is charged as a percentage of investment profits. Performance-based fees may incentivize advisors to make riskier decisions in order to generate higher returns.

    • Find one of the 0% of firms that offer this fee type

      Subscription

      Show Explanation

      Firms generally charge this fee for educational materials provided, such as a monthly magazine. This can be useful if you want to learn about investing or financial management on your own.

    • Find one of the 10% of firms that offer this fee type

      Other

      Show Explanation

      Firms can sometimes charge customers using non-traditional fee structures. See this firm's Form ADV for more details.

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    Types of Clients

    Dean Roland Russell, LLC works with retail investors and high net worth investors. Out of its 592 customers, Dean Roland Russell, LLC's biggest client type is high net worth investors, although it also serves 111 high-net-worth individuals. The SEC defines a high-net-worth individual as an individual who has at least $750,000 in AUM or a net worth of at least $1.50 million or who is deemed a "qualified purchaser" (a standard met by having at least $5 million in investments). None of its accounts reside abroad.

    • High-Net-Worth Individuals* - 69.81%
    • Other Individuals - 30.19%
    • Corporations - 0%
    • Charitable Organizations - 0%

    * The U.S. Securities and Exchange Commission (SEC) defines a high-net-worth individual as someone who has at least $750,000 under management.

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    Disclosures

    Dean Roland Russell, LLC does not have any disclosures.

    Please visit its Form ADV for more details.

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    Financial Advisors at Dean Roland Russell, LLC

    Andrew Russell
    San Diego, CA
    Marc Roland
    San Diego, CA
    Mary Dean
    San Diego, CA

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