Alder Financial Group Inc

CRD#108837
Investment Advisor Firm

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Learn more about Alder Financial Group Inc

  • Overview
  • By the Numbers
  • Products and Services
  • Fee Structure
  • Types of Clients
  • Disclosures
  • State Registrations
  • Office Locations
  • Firm Advisors

    • Overview

    Alder Financial Group Inc is an advisory firm that has its headquarters in Atlanta, Georgia. Alder Financial Group Inc manages $163.0 million in assets across 253 customer accounts, making it a mid-tier financial advisory firm in the United States by assets under management (AUM). The firm has a small group, including 2 financial advisors. Alder Financial Group Inc is not a registered broker-dealer, meaning it is not able to buy and sell securities for its customers' and own accounts and instead has to go through a broker-dealer company to do so. Securities are exchangable financial investments such as bonds, options and stocks.

    Alder Financial Group Inc manages 249 of the company's accounts in a discretionary manner. Discretionary management means that a portfolio manager makes buy and sell decisions without needing to seek client authorization. It also has four non-discretionary accounts with a total of $1.4 million in AUM. The advisory firm's typical account size is $644,300. An average advisor at Alder Financial Group Inc oversees about 127 client accounts.

    The company's main office is at 300 Galleria Pkwy, Atlanta, Georgia 30339. It is allowed to serve investors across 2 states, including Alabama and Georgia.

    Assets Under Management

    $163.0 million

    Number of Advisors

    2

    Disclosures

    No

    Office Location

    300 Galleria Pkwy
    Atlanta, GA 30339

    Alder Financial Group Inc by the Numbers

    Total Assets Under Management

    $163.0 million

    National Average: $8.6 billion
    Total Number of Employees

    3

    National Average: 64
    Total Number of Accounts

    253

    National Average: 375,227
    Average Account Size

    $644.3 thousand

    National Average: $23.0 thousand
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    Products and Services

    Services that Alder Financial Group Inc provides can include financial planning services and portfolio management for individuals and small businesses. In the prior financial year, Alder Financial Group Inc provided 51-100 of its clients with financial planning services. Alder Financial Group Inc is not engaged in selling products or offering services apart from investment advice to its investment advisory accounts.

    Core Advisor Services

    • Offered by 31% of firms

      Financial Planning Services

      This is the process of planning for your financial future, including for events such as retirement, your child's college education or estate succession.

    • Offered by 46% of firms

      Portfolio Management

      This is the selection and management of an investment mix and portfolio strategy for individuals and small businesses.

    • Find a firm that offers this service

      Market Timing Services

      This is the practice of attempting to make short-term profits on investments by buying low and selling high.

    Other Services

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    Fee Structure

    Fees for financial management usually depend on which services are offered. Fee types charged by the company likely include the following fee structures: asset-based or fixed. Wrap fee programs, or the practice of bundling services for a single fee, are not offered by the firm.

    Available

    • Offered by 69% of firms

      Percentage of Assets

      Show Explanation

      This fee, which is the most common fee type charged by advisors for portfolio management, is based on the amount of assets you have under management. Also referred to as an asset-based fee, this fee typically ranges from 0.50%-2.00% of AUM annually. You'll typically pay a lower rate the more assets you have under management.

    • Offered by 32% of firms

      Fixed

      Show Explanation

      Fixed fees are a one-time, lump sum charged for a specific service, like the creation of a financial plan without subsequent implementation. This can be useful if you only need advice for one specific purpose, rather than a long-term advisor. Fixed fees usually range from $1,000 to $3,000.

    Unavailable

    • Find one of the 21% of firms that offer this fee type

      Hourly

      Show Explanation

      Like a lawyer, a financial advisor may charge you by the hour. This can be helpful if you are only looking for short-term or one-time advice. Rates typically range from $100-$300 per hour, depending on the complexity and level of services needed.

    • Find one of the 1% of firms that offer this fee type

      Commissions

      Show Explanation

      Occasionally, advisors earn commissions from selling financial products, such as securities or insurance policies, or making certain referrals or transactions. Advisors who earn commissions may be incentivized to make certain recommendations to clients in order to make a commission. Fee-only advisors do not earn commissions, while fee-based advisors may.

    • Find one of the 26% of firms that offer this fee type

      Performance-based

      Show Explanation

      Advisors only earn performance-based fees if a portfolio outperforms a defined benchmark. This fee may be calculated in a number of ways but most commonly is charged as a percentage of investment profits. Performance-based fees may incentivize advisors to make riskier decisions in order to generate higher returns.

    • Find one of the 0% of firms that offer this fee type

      Subscription

      Show Explanation

      Firms generally charge this fee for educational materials provided, such as a monthly magazine. This can be useful if you want to learn about investing or financial management on your own.

    • Find one of the 10% of firms that offer this fee type

      Other

      Show Explanation

      Firms can sometimes charge customers using non-traditional fee structures. See this firm's Form ADV for more details.

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    Types of Clients

    Alder Financial Group Inc caters to retail investors and high net worth investors. Out of its 253 clients, Alder Financial Group Inc's biggest client is high net worth investors, though it also serves 35 high-net-worth individuals. The SEC defines a high-net-worth individual as a person who has at least $750,000 under management or a net worth of at least $1.50 million or who is deemed a "qualified purchaser" (a standard met by having at least $5 million in investments). None of the firm's clients are from outside of the U.S.

    • High-Net-Worth Individuals* - 50.72%
    • Other Individuals - 49.28%
    • Corporations - 0%
    • Charitable Organizations - 0%

    * The U.S. Securities and Exchange Commission (SEC) defines a high-net-worth individual as someone who has at least $750,000 under management.

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    Disclosures

    Alder Financial Group Inc does not have any disclosures.

    Please visit its Form ADV for more details.

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    Financial Advisors at Alder Financial Group Inc

    Bruce Gaylor
    Birmingham, AL
    Charles Webb
    Atlanta, GA

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