Sb Advisory, LLC

CRD#154680
Investment Advisor Firm

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Overview

Sb Advisory, LLC is located at 3424 Peachtree Road Ne, Atlanta, GA. The firm employs 29 financial advisors to manage client portfolios and provide financial guidance. Sb Advisory, LLC is not a registered broker-dealer.

Sb Advisory, LLC oversees $285.9 million in assets under management across 1,045 accounts, of which 114 are discretionary and 931 are non-discretionary. Over the past year, the firm has provided financial planning services to between 1 and 10 clients. The services offered include financial planning services, portfolio management for individuals and small businesses, and selection of other advisers. The firm caters to retail investors and high net worth investors, with retail investors being the largest client type by accounts. The fee structure at Sb Advisory, LLC includes asset-based, hourly, and fixed fees. The firm has 66 high net worth clients and maintains affiliations with a broker-dealer or securities dealer and an insurance company or agency.

Sb Advisory, LLC is registered in the states of Alabama, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Washington, and Wisconsin.

Assets Under Management

$285.9 million

Number of Advisors

29

Disclosures

No

Office Location

3424 Peachtree Road Ne
Atlanta, GA 30326-1184

Sb Advisory, LLC by the Numbers

Total Assets Under Management

$285.9 million

National Average: $8.6 billion
Total Number of Employees

29

National Average: 64
Total Number of Accounts

1,045

National Average: 375,227
Average Account Size

$273.5 thousand

National Average: $23.0 thousand
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Products and Services

Sb Advisory, LLC provides a number of financial services, which can include financial planning services, portfolio management for individuals and small businesses, and selection of other advisers. In the prior financial year, Sb Advisory, LLC provided financial planning services to 45301 of its clients. It is not engaged in selling products or offering services apart from investment advice to its investment advisory clients.

Core Advisor Services

  • Offered by 31% of firms

    Financial Planning Services

    This is the process of planning for your financial future, including for events such as retirement, your child's college education or estate succession.

  • Offered by 46% of firms

    Portfolio Management

    This is the selection and management of an investment mix and portfolio strategy for individuals and small businesses.

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    Market Timing Services

    This is the practice of attempting to make short-term profits on investments by buying low and selling high.

Other Services

  • Offered by 20% of firms

    Selection of Other Advisors

    This is the firm's assistance with choosing other advisors to work with who may have different specialties.

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    Publication of Periodicals

    This is the publication of various financial education materials.

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    Educational Seminars/Workshops

    This is the hosting of seminars or workshops to educate investors on financial concepts.

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Fee Structure

Fees for financial advisory services usually depend on which services are provided. Fees billed by Sb Advisory, LLC likely include any blend of the following fee types: asset-based, hourly, or fixed.

Available

  • Offered by 69% of firms

    Percentage of Assets

    Show Explanation

    This fee, which is the most common fee type charged by advisors for portfolio management, is based on the amount of assets you have under management. Also referred to as an asset-based fee, this fee typically ranges from 0.50%-2.00% of AUM annually. You'll typically pay a lower rate the more assets you have under management.

  • Offered by 21% of firms

    Hourly

    Show Explanation

    Like a lawyer, a financial advisor may charge you by the hour. This can be helpful if you are only looking for short-term or one-time advice. Rates typically range from $100-$300 per hour, depending on the complexity and level of services needed.

  • Offered by 32% of firms

    Fixed

    Show Explanation

    Fixed fees are a one-time, lump sum charged for a specific service, like the creation of a financial plan without subsequent implementation. This can be useful if you only need advice for one specific purpose, rather than a long-term advisor. Fixed fees usually range from $1,000 to $3,000.

Unavailable

  • Find one of the 1% of firms that offer this fee type

    Commissions

    Show Explanation

    Occasionally, advisors earn commissions from selling financial products, such as securities or insurance policies, or making certain referrals or transactions. Advisors who earn commissions may be incentivized to make certain recommendations to clients in order to make a commission. Fee-only advisors do not earn commissions, while fee-based advisors may.

  • Find one of the 26% of firms that offer this fee type

    Performance-based

    Show Explanation

    Advisors only earn performance-based fees if a portfolio outperforms a defined benchmark. This fee may be calculated in a number of ways but most commonly is charged as a percentage of investment profits. Performance-based fees may incentivize advisors to make riskier decisions in order to generate higher returns.

  • Find one of the 0% of firms that offer this fee type

    Subscription

    Show Explanation

    Firms generally charge this fee for educational materials provided, such as a monthly magazine. This can be useful if you want to learn about investing or financial management on your own.

  • Find one of the 10% of firms that offer this fee type

    Other

    Show Explanation

    Firms can sometimes charge customers using non-traditional fee structures. See this firm's Form ADV for more details.

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Types of Clients

The firm works with retail investors and high net worth investors. Out of its 2 clients, Sb Advisory, LLC's biggest client group by number of accounts is retail investors, but it also manages money for 66 high-net-worth individuals. The SEC defines a high-net-worth individual as a person who has at least $750,000 in AUM or a net worth of at least $1,50 million or who is deemed a "qualified purchaser" (a standard met by having at least $5 million in investments).

  • High-Net-Worth Individuals* - 6.32%
  • Other Individuals - 93.68%
  • Corporations - 0%
  • Charitable Organizations - 0%

* The U.S. Securities and Exchange Commission (SEC) defines a high-net-worth individual as someone who has at least $750,000 under management.

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Disclosures

Sb Advisory, LLC does not have any disclosures.

Please visit its Form ADV for more details.

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Financial Advisors at Sb Advisory, LLC

Jeffrey Bowman
Scottsdale, AZ
Michael Allen
La Jolla, CA
Timothy Yang
Atlanta, GA
Guilford Nergard
Atlanta, GA
Jeffrey Garland
Atlanta, GA
Mei Davidson
Boston, MA
Stephen Colavito
Atlanta, GA
Paul Walkington
Miami, FL
Robert Takacs
Johns Creek, GA

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The content in this profile was updated by SmartAsset on 6/19/2024. All advisor details come from publicly available data, and we cannot guarantee the accuracy of the content. We are unable to make individual profile updates. If you want your profile removed temporarily or permanently, please contact profile-compliance@smartasset.com.

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