Harbor Investment Advisory, LLC
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Overview
Harbor Investment Advisory, LLC is an advisory firm located in Lutherville Timonium, Maryland. It has $4.2 billion in total assets throughout 3,021 accounts, making it one of the largest financial advisory firms in the nation by assets under management (AUM). The company has a small group, including 29 financial advisors. Harbor Investment Advisory, LLC is not a registered broker-dealer, meaning the advisor is not able to buy and sell securities for its clients' and own accounts and instead has to go through a broker-dealer firm to do so. Securities are defined as tradable fiscal investments such as equities, options and bonds.
Harbor Investment Advisory, LLC administers the majority of the company's accounts on a discretionary basis. Discretionary management signifies that a portfolio manager has the discretion to make transaction decisions for the client's account without needing to seek client consent. Harbor Investment Advisory, LLC also administers 601 non-discretionary accounts totaling $2.2 billion in AUM. The advisory firm manages roughly $1.4 million for every client account. The average advisor at Harbor Investment Advisory, LLC manages about 104 client accounts.
The firm's main office is at 2330 W. Joppa Road, Lutherville Timonium, Maryland 21093. Harbor Investment Advisory, LLC is allowed to serve investors across 29 U.S. states and territories.
Assets Under Management
Number of Advisors
Disclosures
Office Location
Harbor Investment Advisory, LLC by the Numbers
$4.2 billion
34
3,021
$1.4 million
Products and Services
Harbor Investment Advisory, LLC provides multiple financial services, including financial planning services, portfolio management for individuals and small businesses, portfolio management for institutional clients, pension consulting services and selection of other advisers. In the last financial year, the company provided 1-10 of its customers with financial planning services. Harbor Investment Advisory, LLC is not engaged in selling products or offering services apart from investment advice to its investment advisory accounts.
Core Advisor Services
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Offered by 31% of firms
Financial Planning Services
This is the process of planning for your financial future, including for events such as retirement, your child's college education or estate succession.
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Offered by 46% of firms
Portfolio Management
This is the selection and management of an investment mix and portfolio strategy for individuals and small businesses.
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Market Timing Services
This is the practice of attempting to make short-term profits on investments by buying low and selling high.
Other Services
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Offered by 20% of firms
Selection of Other Advisors
This is the firm's assistance with choosing other advisors to work with who may have different specialties.
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Publication of Periodicals
This is the publication of various financial education materials.
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Educational Seminars/Workshops
This is the hosting of seminars or workshops to educate investors on financial concepts.
Fee Structure
Financial advisory fees typically depend on which services are offered. However, fee types billed by the company can consist of the following fee structures: asset-based, hourly or fixed. The firm participates in a wrap fee program, in which the company offers a service bundle for a single fee.
Available
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Offered by 69% of firms
Percentage of Assets
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Offered by 21% of firms
Hourly
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Offered by 32% of firms
Fixed
Unavailable
Types of Clients
The company works with a number of different investors. The company works with retail investors, high net worth investors, pension plans, charitable organizations and corporations. Out of its 3,021 clients, Harbor Investment Advisory, LLC's biggest client type is high net worth investors, though it also serves 1,582 high-net-worth individuals. A high-net-worth individual is defined by the SEC as an investor who has at least $750,000 in AUM or a net worth of more than $1.50 million or who is deemed a "qualified purchaser" (a standard met by having at least $5 million in investments). None of the firm's customers are from outside of the U.S.
- High-Net-Worth Individuals* - 52.37%
- Other Individuals - 42.73%
- Corporations - 2.85%
- Charitable Organizations - 2.05%
* The U.S. Securities and Exchange Commission (SEC) defines a high-net-worth individual as someone who has at least $750,000 under management.
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Disclosures
Harbor Investment Advisory, LLC does not have any disclosures.
Please visit its Form ADV for more details.
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Financial Advisors at Harbor Investment Advisory, LLC
Lutherville Timonium, MD
Lutherville Timonium, MD
Lutherville Timonium, MD
Lutherville Timonium, MD
Lutherville Timonium, MD
Lutherville Timonium, MD
Lutherville Timonium, MD
Lutherville Timonium, MD
Lutherville Timonium, MD
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The content in this profile was updated by SmartAsset on 4/16/2023. All advisor details come from publicly available data, and we cannot guarantee the accuracy of the content. We are unable to make individual profile updates. If you want your profile removed temporarily or permanently, please contact profile-compliance@smartasset.com.
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