Northland Asset Management
Answer a few questions and
get matched with an advisor.
Learn more about Northland Asset Management
Overview
Northland Asset Management is an advisory firm headquartered in Minneapolis, Minnesota. The firm controls $97.5 million in assets over 526 accounts. The firm has a small team of 18 employees, all of whom are financial advisors. Northland Asset Management is not a registered broker-dealer, signifying that the company cannot buy and sell securities for its clients' and own accounts and instead is required to go through a broker-dealer company to do so. Securities are defined as tradable financial investments like equities, bonds and options.
Northland Asset Management administers the majority of its accounts on a discretionary basis. Discretionary management is a structure in which a portfolio manager has the discretion to make transaction decisions for the client's account without requiring client permission. The firm also has 26 non-discretionary accounts with a total of $1.9 million in assets. Northland Asset Management's typical account size is $185,400. The typical advisor at Northland Asset Management oversees about 29 client accounts, making it about average in terms of personalization.
Northland Asset Management's central office is located at 150 South 5Th Street, Minneapolis, Minnesota 55402. It is registered to provide services to clients across 13 U.S. states and territories.
Number of Advisors
Disclosures
Office Location
Northland Asset Management by the Numbers

18

526

$185.4 thousand
Find a dedicated advisor for your needs
Sometimes a big firm may not be able to give you the one-on-one service that you need. That's where we come in to help match you with great personal financial advisors. Click here to find your advisor matches today.
Products and Services
Northland Asset Management provides multiple financial services, which can include financial planning services, portfolio management for individuals and small businesses and selection of other advisers. In the last financial year, the company provided 1-10 of its customers with financial planning services. It is involved in selling products or offering services other than investment advisory services to its customers. The company is affiliated with one or more other companies in the financial services industry, including with a broker-dealer or securities dealer.
Core Advisor Services
-
Offered by 45% of firms
Financial Planning Services
This is the process of planning for your financial future, including for events such as retirement, your child's college education or estate succession.
-
Offered by 63% of firms
Portfolio Management
This is the selection and management of an investment mix and portfolio strategy for individuals and small businesses.
-
Find a firm that offers this service
Market Timing Services
This is the practice of attempting to make short-term profits on investments by buying low and selling high.
Other Services
-
Offered by 23% of firms
Selection of Other Advisors
This is the firm's assistance with choosing other advisors to work with who may have different specialties.
-
Find a firm that offers this service
Publication of Periodicals
This is the publication of various financial education materials.
-
Find a firm that offers this service
Educational Seminars/Workshops
This is the hosting of seminars or workshops to educate investors on financial concepts.
Fee Structure
Financial management fees usually are based on which services are provided. Fee types billed by the company can be comprised of the following fee structures: asset-based, hourly or fixed. Northland Asset Management does participate in a wrap fee program, in which the company offers a service bundle for a comprehensive fee.
Available
-
Offered by 75% of firms
Percentage of Assets
-
Offered by 37% of firms
Hourly
-
Offered by 40% of firms
Fixed
Unavailable
Types of Clients
It works with retail investors and high net worth investors. Out of its 526 customers, Northland Asset Management's biggest client type is high net worth investors, but it also serves 127 high-net-worth individuals. The SEC defines a high-net-worth individual as a person who has at least $750,000 under management or a net worth of more than $1.50 million or who counts as a "qualified purchaser" (a standard met by having at least $5 million in investments). None of the firm's customers are represented by non-U.S. persons.
- High-Net-Worth Individuals* - 51.21%
- Other Individuals - 48.79%
- Corporations - 0%
- Charitable Organizations - 0%
* The U.S. Securities and Exchange Commission (SEC) defines a high-net-worth individual as someone who has at least $750,000 under management.
Find an advisor who will work directly with you
Sometimes a big firm may not be able to give you the one-on-one service that you need. That's where we come in to help match you with great personal financial advisors. Click here to find your advisor matches today.
Disclosures
Northland Asset Management does not have any disclosures.
Please visit its Form ADV for more details.
Find a financial advisor near you
If you're interested in working with an advisor closer to you, we can help you find one. Click here to find your advisor matches today.
Financial Advisors at Northland Asset Management
Newport Beach, CA
Newport Beach, CA
Vero Beach, FL
Not sure which advisor is right for you? Use our matching tool
Our matching tool simplifies the process of finding a financial advisor. To match you with top financial advisors nearby, we ask you a series of questions about your retirement plans, life status, investment goals and advisor preferences, which are all important topics to consider when choosing a financial advisor. Click here to find your advisor matches today