Fruitful

CRD#322603
Investment Advisor Firm

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Overview

Fruitful is located at 335 Madison Ave., 3rd Fl, New York, NY. The firm employs 10 financial advisors to manage client portfolios and provide financial guidance. Fruitful is not a registered broker-dealer.

Fruitful oversees $1.4 million in assets under management across 89 accounts, all of which are discretionary. Over the past year, the firm has provided financial planning services to between 251 and 500 clients. The services offered include financial planning services and portfolio management for individuals and small businesses. The firm caters to retail investors, with retail investors being the largest client type by accounts. The fee structure at Fruitful is fixed.

Fruitful is registered in the states of California, Colorado, District of Columbia, Florida, Georgia, Illinois, Louisiana, Maryland, Massachusetts, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, Texas, Utah, Virginia, and Washington.

Assets Under Management

$1.4 million

Number of Advisors

10

Disclosures

No

Office Location

335 Madison Ave., 3Rd Fl
New York, NY 10017

Fruitful by the Numbers

Total Assets Under Management

$1.4 million

National Average: $8.6 billion
Total Number of Employees

29

National Average: 64
Total Number of Accounts

89

National Average: 375,227
Average Account Size

$15.6 thousand

National Average: $23.0 thousand
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Products and Services

Services offered by Fruitful include financial planning services and portfolio management for individuals and small businesses. In the prior fiscal year, Fruitful provided 251-500 of its clients with financial planning services. The Company is involved in selling products or offering services aside from investment advice to its clients.

Core Advisor Services

  • Offered by 31% of firms

    Financial Planning Services

    This is the process of planning for your financial future, including for events such as retirement, your child's college education or estate succession.

  • Offered by 46% of firms

    Portfolio Management

    This is the selection and management of an investment mix and portfolio strategy for individuals and small businesses.

  • Find a firm that offers this service

    Market Timing Services

    This is the practice of attempting to make short-term profits on investments by buying low and selling high.

Other Services

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Fee Structure

Fees for financial advice usually vary depending on the type of services offered. Fees billed by Fruitful typically consist of the following fee structure: fixed.

Available

  • Offered by 32% of firms

    Fixed

    Show Explanation

    Fixed fees are a one-time, lump sum charged for a specific service, like the creation of a financial plan without subsequent implementation. This can be useful if you only need advice for one specific purpose, rather than a long-term advisor. Fixed fees usually range from $1,000 to $3,000.

Unavailable

  • Find one of the 69% of firms that offer this fee type

    Percentage of Assets

    Show Explanation

    This fee, which is the most common fee type charged by advisors for portfolio management, is based on the amount of assets you have under management. Also referred to as an asset-based fee, this fee typically ranges from 0.50%-2.00% of AUM annually. You'll typically pay a lower rate the more assets you have under management.

  • Find one of the 21% of firms that offer this fee type

    Hourly

    Show Explanation

    Like a lawyer, a financial advisor may charge you by the hour. This can be helpful if you are only looking for short-term or one-time advice. Rates typically range from $100-$300 per hour, depending on the complexity and level of services needed.

  • Find one of the 1% of firms that offer this fee type

    Commissions

    Show Explanation

    Occasionally, advisors earn commissions from selling financial products, such as securities or insurance policies, or making certain referrals or transactions. Advisors who earn commissions may be incentivized to make certain recommendations to clients in order to make a commission. Fee-only advisors do not earn commissions, while fee-based advisors may.

  • Find one of the 26% of firms that offer this fee type

    Performance-based

    Show Explanation

    Advisors only earn performance-based fees if a portfolio outperforms a defined benchmark. This fee may be calculated in a number of ways but most commonly is charged as a percentage of investment profits. Performance-based fees may incentivize advisors to make riskier decisions in order to generate higher returns.

  • Find one of the 0% of firms that offer this fee type

    Subscription

    Show Explanation

    Firms generally charge this fee for educational materials provided, such as a monthly magazine. This can be useful if you want to learn about investing or financial management on your own.

  • Find one of the 10% of firms that offer this fee type

    Other

    Show Explanation

    Firms can sometimes charge customers using non-traditional fee structures. See this firm's Form ADV for more details.

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Types of Clients

The firm provides services to retail investors. Fruitful's largest client type by number of accounts is retail investors.

  • High-Net-Worth Individuals* - 0%
  • Other Individuals - 100%
  • Corporations - 0%
  • Charitable Organizations - 0%

* The U.S. Securities and Exchange Commission (SEC) defines a high-net-worth individual as someone who has at least $750,000 under management.

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Disclosures

Fruitful does not have any disclosures.

Please visit its Form ADV for more details.

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Financial Advisors at Fruitful

Waris Rahemtulla
New York, NY
Mckenna Wieser
New York, NY
Rebecca Palmer
New York, NY
Paige Clausen
New York, NY
Andrew Rotz
New York, NY
Durriya Pierce
New York, NY
Brianna Sullivan
New York, NY
Colin Bishop
Columbus, OH
Naima Bush
Falls Church, VA

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