Yolanda
Goodwin

Principal Advised Services

CRD#6946985
Investment Advisor
in Riverview, FL

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About this Advisor

Yolanda Goodwin is a financial advisor based in Riverview, Florida, working with Principal Advised Services. Yolanda has previously held positions at Axa Advisors, LLC, Colonial Life, Lowes, Student, Aetna Life Insurance Co, Medicare Medigap Hotline, Northwestern Mutual Life Insurance Company, Northwestern Mutual Investment Services LLC, Northwestern Mutual Wealth Management Company, The Prudential Insurance Company Of America, Pruco Securities LLC, Vitality Investments, Signature Medicare Solutions, Principal Life Insurance Company, Principal Securities, Inc, The Guess Store, Macy's, and Principal Advised Services. Yolanda has passed the Series 63 and Series 65 regulatory exams and is registered to provide services in Florida and Iowa. Currently, Yolanda is part of Principal Advised Services, which operates out of Riverview, Florida. The firm has 157 offices and 343 employees. Principal Advised Services manages assets totaling $887.3 million and offers services including financial planning services, portfolio management for individuals and small businesses, and selection of other advisers. The fee structure at Principal Advised Services includes asset-based and fixed fees.

Certifications and Registrations

Series 63, Series 65

Services Offered

Financial planning services, Portfolio management for individuals and/or small businesses, Selection of other advisers

Fee Structure

Percentage of Assets, Fixed Fees

Office Location

Riverview, FL

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Principal Advised Services Brokerage Details

Total Assets Under Management

$887,316,440

FL Average: $9,259,360,772
Total Number of Employees

343

FL Average: 166
Total Number of Accounts

16,940

FL Average: 7,189
Average Account Size

$52,380

FL Average: $1,287,990

Investment Advisory Services

  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Selection of other advisers

Yolanda Goodwin Work History

2025 - Present (0 year)

Principal Life Insurance Company

2025 - Present (0 year)

Principal Securities, Inc

2025 - Present (0 year)

Principal Advised Services

2024 - Present (1 year)

Macy'S

2024 - 2024 (< 1 year)

The Guess Store

2023 - 2024 (1 year)

The Prudential Insurance Company Of America

2023 - 2024 (1 year)

Pruco Securities LLC

2023 - 2023 (< 1 year)

Vitality Investments

2023 - 2023 (< 1 year)

Signature Medicare Solutions

2021 - 2023 (2 years)

Northwestern Mutual Wealth Management Company

2019 - 2023 (4 years)

Northwestern Mutual Life Insurance Company

2019 - 2023 (4 years)

Northwestern Mutual Investment Services LLC

2018 - 2019 (1 year)

Axa Advisors, LLC

2018 - 2019 (1 year)

Colonial Life

2018 - 2018 (< 1 year)

Lowes

2018 - 2018 (< 1 year)

Medicare Medigap Hotline

2017 - 2018 (1 year)

Student

2014 - 2017 (3 years)

Aetna Life Insurance Co

Disclosures

Please visit the SEC profile of Yolanda Goodwin to learn whether or not they have any disclosures. It is important to do your due diligence when looking for an advisor.

Financial Advisors at Principal Advised Services

Armani Cortez
Phoenix, AZ
Ryan Myers
Des Moines, IA
Stephen Muldrow
Indianola, IA
Stanley Poorman
Des Moines, IA
Ryan Robinson
Charlotte, NC
Koffigan Vonor
Des Moines, IA
Steven Bellina
Murrells Inlet, SC
Logan Bauhs
Waterloo, IA

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