Brian
Mercado

Jsf Financial, LLC

CRD#5891760
Investment Advisor
in Los Angeles, CA

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About this Advisor

Brian Mercado is a certified financial planner operating out of Los Angeles, California, with a total of 7 years of relevant experience. Mercado currently works for Jsf Financial, LLC. The advisor has gained experience at Jsf Financial LLC and Mid Atlantic Capital Corporation. Mercado maintains a Series 63 license, qualifying them as a securities representative, and is able to work in California, New Hampshire and Texas. Jsf Financial, LLC is an advisory business that has its headquarters in Los Angeles, CA. It controls $1 billion in assets among its 2,260 client accounts, making it one of the larger financial advisory firms in the country by assets under management. The firm serves five charitable organizations. Of its 2,260 client accounts, 40% are associated with high-net-worth investors who have at least $1 million in assets available to invest. The company performs a number of services, such as financial planning services, portfolio management for individuals and small businesses, selection of other advisers and educational seminars. A financial advisor's fee schedules usually vary depending on the type of services provided. However, fees charged by Jsf Financial, LLC likely consist of asset-based, hourly, fixed and commission-based fees.

Certifications and Registrations

Series 63, CERTIFIED FINANCIAL PLANNER™

Years Registered*

7 years

Services Offered

Financial planning services, Portfolio management for individuals and/or small businesses, Selection of other advisers, Educational seminars/workshops

Fee Structure

Percentage of Assets, Hourly Charges, Fixed Fees, Commissions

Office Location

6300 Wilshire Boulevard Suite 700
Los Angeles, CA 90048

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Jsf Financial, LLC Brokerage Details

Total Assets Under Management

$1,245,416,388

CA Average: $7,578,581,321
Total Number of Employees

24

CA Average: 43
Total Number of Accounts

2,260

CA Average: 3,727
Average Account Size

$551,069

CA Average: $2,033,427

Investment Advisory Services

  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Selection of other advisers
  • Educational seminars/workshops

Brian Mercado Work History

Brian has been registered as a financial advisor for 7 years.*

2013 - Present (11 years)

Jsf Financial LLC

2013 - Present (11 years)

Mid Atlantic Capital Corporation

*The number of years registered in this profile is calculated by taking the year of an advisor's first active registration and subtracting it from the current year.

Disclosures

Please visit the SEC profile of Brian Mercado to learn whether or not they have any disclosures. It is important to do your due diligence when looking for an advisor.

Financial Advisors at Jsf Financial, LLC

Brian Mercado
Los Angeles, CA
Ronak Doshi
Los Angeles, CA
Daniel Netzer
Los Angeles, CA
Jean Calache
Los Angeles, CA
Olivier Cornet
Los Angeles, CA
Norma Vasquez
Los Angeles, CA
Zev Fried
Los Angeles, CA
Mordechai Fishman
Los Angeles, CA

The content in this profile was updated by SmartAsset on 4/16/2023. All advisor details come from publicly available data, and we cannot guarantee the accuracy of the content. We are unable to make individual profile updates. If you want your profile removed temporarily or permanently, please contact profile-compliance@smartasset.com.

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Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP® and CERTIFIED FINANCIAL PLANNER™ in the United States, which it authorizes the use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.

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